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Showing posts from August, 2024

THE ROAD TO EQUALITY

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  “ A women is a full circle, within her is the power to create, nurture and transform.” The same women is also an individual with her own set of beliefs, choices and passion. But the only choice that earns respect and appreciation from the society are also the choices that ensure she remains inferior because that is the only way that she can earn the validation from standards set by the patriarchal society. All the irrational beliefs that exist and the roots of patriarchal conviction run back in time past thousands of years and is truly disappointing that the bits of these roots still thrive between us and the present generation.   You ask me where? It’s probably in every little things- when a women is asked to marry at 25, when she is asked to not wear that dress, when she is told to not sit that way, when she is told not to speak back, when cooking and house chores are seen as what she is supposed to do whether she earns or not, when you are treated as someone to serve, loo...
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Emotional Marketing

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 Marketing may be famously known has a strategy on how to promote your product but it is a lot more than that because it is also how you communicate with your customers, show them how much you care to make a difference, provide them a reason why they should choose your product, let them know what your product is capable of and establish a relationship with them.   One brand that literally came back to life through its smart and brilliant marketing campaign and ensured that they etched their mark has one of the greatest smartphone brands is, Apple. Their revolutionary campaign handled by Steve jobs when he entered back as a CEO was called "think different" which believed people who are crazy enough to think they can change the world, are the ones to do it. They could have chosen to market about how they are the best in the world but instead chose to market their core values which set them miles apart from their competition.  It not only gave them tremendous popular...
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Fragments of Harm: The impact of human greed

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 Environmental issues are far from unknown to us; we have been studying, learning about, and hearing about them for as long as we can remember. We are not unaware of the billion trees cut down and the death of million animals due to plastic litter and loss of habitat.  Despite these alarming statistics, why haven't we seen significant changes? Over time, these numbers start to feel like just that—numbers. We lose sight of the real-life impact they represent. It's probably because it's not us  accumulating tons of plastic in our tummy, inching closer to a painful death each day. Instead, it's happening to hundreds of thousands of animals from various species. We have no idea about  the agony of being trapped in plastic, unable to move, suffocating to death—but that's the reality for countless fish who perish because of the plastic we discard. While you enjoy the comfort of a secure home, many animals lose their habitats due to relentless exploitation. So here's a...
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Environmental issues are far from unknown to us; we have been studying, learning about, and hearing about them for as long as we can remember. We are not unaware of the billion trees cut down and the death of million animals due to plastic litter and loss of habitat.  Despite these alarming statistics, why haven't we seen significant changes? Over time, these numbers start to feel like just that—numbers. We lose sight of the real-life impact they represent. It's probably because it's not us  accumulating tons of plastic in our tummy, inching closer to a painful death each day. Instead, it's happening to hundreds of thousands of animals from various species. We have no idea about  the agony of being trapped in plastic, unable to move, suffocating to death—but that's the reality for countless fish who perish because of the plastic we discard. While you enjoy the comfort of a secure home, many animals lose their habitats due to relentless exploitation. <head> ...
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